Strahov Monastery, Products 2

In the monastery shop at the Strahov area, people can buy original products such as Premonstratensian pralines, chocolate, and wine. Our goal was to create a universal graphic principle that would present the Premonstratensian Order and the work of its members in a range of packaging. We chose the Goudy Initials typeface as the main motif, which features factotum initials in squares with a floral motif. The initial letters, along with the blue color scheme, form the main visual element of the labels. Combined with the simplicity of the Trivia in the Book cut, it creates a timeless design that is suitable for this non-commercial and enlightened client.